More thoughts spawned by rereading the Duane Jones book on advertising, and listening to those auto dealer training films at bedtime. Both sources were aimed at salesmen, not customers. The training films were not even available to customers. Because they were “secret”, both were openly crass and cynical, recommending sneaky tricks.
BUT: Both agreed crassly that the purpose of selling is to solve the customer’s problems. A product MUST answer a real need, and MUST be useful to the customer. If the product doesn’t serve, you shouldn’t sell it because it won’t be profitable. Honesty is a policy but utility is a basic fact of life. People won’t keep buying something that doesn’t reliably satisfy a real need.
Modern politicians do the opposite. They NEVER offer solutions to our problems. They ONLY screech about weird shit like “democracy” and “trans babies”. Their product NEVER solves our problems, NEVER proves to be useful to us, ALWAYS tortures us and destroys our civilization.
Of course they’re not talking to us. They’re talking to the real customers, Bezos and Fink and Soros and a dozen other devils. Bezos and Fink decide which brand of politician will be featured on the store shelves and which brand will go in the recycle bin. Political products are HUGELY useful to the dozen devils.
Polistra's Mill 