The fad of messaging

I see a resurgence of the idiotic Messaging theme again in politics and science and “journalism”.

First, it’s fake. Evildoers issue these pleas for better advertising on occasion, then don’t change their actual advertising. They continue insulting and mocking and deriding the lowly peasants.

Second, even if they meant it, it wouldn’t work. When conditions are truly shitty, you can’t persuade people that shit is gold. People are INFINITELY smarter than elites think. People are in touch with reality. We know what you’re doing and we hate it.

Third, persuasion helps the evildoers continue doing evil. When they think the only fix is better messaging, they won’t bother to change their goals. They wouldn’t anyway, but at least they might think about it for a few microseconds.

= = = = =

Profit-making businesses know that advertising doesn’t help when your product is shit. You have to start with a good and useful product as proved BY EXPERIENCE, then spread the word with advertising. You have to perform decent customer service, then show people BY EXPERIENCE that your service is good.

= = = = = From Duane Jones:

The purpose of selling is to solve the customer’s problems. A product MUST answer a real need, and MUST be useful to the customer. If the product doesn’t serve, you shouldn’t sell it because it won’t be profitable. Honesty is a policy but utility is a basic fact of life. People won’t keep buying something that doesn’t reliably satisfy a real need.

Modern politicians do the opposite. They NEVER offer solutions to our problems. They ONLY screech about weird shit like “democracy” and “trans babies”. Their product NEVER solves our problems, NEVER proves to be useful to us, ALWAYS tortures us and destroys our civilization.

Of course they’re not talking to us. They’re talking to the real customers, Bezos and Fink and Soros and a dozen other devils. Bezos and Fink decide which brand of politician will be featured on the store shelves and which brand will go in the recycle bin. Political products are HUGELY useful to the dozen devils.