From an otherwise uninteresting 1948 WBZ station brochure:

Caption: Talent arrives with costumes for video rehearsal.

Video was brand new in ’48, and talent was still operating in Vaudeville mode. Traveling between theaters, carrying their own costumes and props.

The car in front is a base-model Hudson business coupe, probably belonging to one of the engineers. The Hudson’s trunk could have held the talent and the costumes and the MG, and the Hudson could have beat the MG in most races.

But talent, then as now, needed status and drama. You can’t ARRIVE in a Hudson business coupe.