The point of social media was not to craft, perpetuate, and defend a one-party state.
Crap. That’s just DUMB.
I’ll grant that the web didn’t need to CRAFT a one-party state, because the one-party state already existed. The last real federal election was 1952.
Before the NSA web, Deepstate organized activist groups on “both” “sides” via older methods like posters, newspaper ads, radio talk shows, and clubs inside colleges and workplaces and churches. The newer version was already visible in the BBS era of the web. BBS moderators had an iron hand on the communications of members. It continued in Compuserve forums, and then transferred to the NSA web.